The numbers don't lie.
Every site we build does one thing: makes your phone ring more. Here's the proof.
Trusted by the Top 1%
"Didn't expect much honestly — we'd been burned by two agencies before. Three months in we're booking more estimates than we can get to, and the chat thing catches the after-hours calls we used to miss."
"Our Google Ads were fine, the landing page was the problem — people clicked, waited, bounced. Same ad spend after the rebuild and our cost per lead dropped about a third. That math added up real quick."
"Been paying $400 a month for years to 'maintain' a site that wasn't doing anything. Switched over in February. I'm not a huge shop, but the quote form actually gets used now, which it flat out didn't before."
"We used to be somewhere on page two for our main service. Around the two-month mark we started showing in the map pack for a few of the cities we cover. Not every search but enough that the phone rings more."
"The chat widget surprised me — I figured nobody'd use it. It pulled in two remodel leads the first weekend, one is a $62k kitchen we start next month. Most of my work is still referrals but the site finally pulls its weight."
"My wife runs the books and she's the one who kept telling me the site was slow. I didn't think it mattered. Turns out it did. Bounce rate is way down and we're getting more of the emergency calls we built the thing for."
"Got three quotes before I picked them. One was $18k and six months out, another didn't call back for a week. Dan had us live in under two weeks and he actually answers the phone when something needs changed."
"I can't prove every lead came from the new site — I'm not that organized. But we've closed four roofs since launch that came through the contact form and one alone covered what I spent. Fair trade in my book."
"Didn't expect much honestly — we'd been burned by two agencies before. Three months in we're booking more estimates than we can get to, and the chat thing catches the after-hours calls we used to miss."
"Our Google Ads were fine, the landing page was the problem — people clicked, waited, bounced. Same ad spend after the rebuild and our cost per lead dropped about a third. That math added up real quick."
"Been paying $400 a month for years to 'maintain' a site that wasn't doing anything. Switched over in February. I'm not a huge shop, but the quote form actually gets used now, which it flat out didn't before."
"We used to be somewhere on page two for our main service. Around the two-month mark we started showing in the map pack for a few of the cities we cover. Not every search but enough that the phone rings more."
"The chat widget surprised me — I figured nobody'd use it. It pulled in two remodel leads the first weekend, one is a $62k kitchen we start next month. Most of my work is still referrals but the site finally pulls its weight."
"My wife runs the books and she's the one who kept telling me the site was slow. I didn't think it mattered. Turns out it did. Bounce rate is way down and we're getting more of the emergency calls we built the thing for."
"Got three quotes before I picked them. One was $18k and six months out, another didn't call back for a week. Dan had us live in under two weeks and he actually answers the phone when something needs changed."
"I can't prove every lead came from the new site — I'm not that organized. But we've closed four roofs since launch that came through the contact form and one alone covered what I spent. Fair trade in my book."
Most contractor websites are bleeding money.
If your site is slow, ugly, or hard to use on a phone — you're giving jobs to the other guy.
The average contractor site scores below 40 on Google speed tests. Google wants 90+. That gap means you show up last and lose jobs.
of contractor sites look broken on phones — even though most of your visitors are on their phone. They pinch, zoom, give up, and call the next guy.
Homeowners check 3-4 websites before they call anyone. If yours looks worse than the other guy's, you don't get the call. Simple as that.
Every extra second your site takes to load, you lose 7% of the people on it. If your site takes 5 seconds, you're losing leads every single day.
Average site vs. Stratal site.
| Feature | Average Site | Stratal Site |
|---|---|---|
| Load Speed | ✗6-10 seconds | ✓Under 1 second |
| Mobile Score | ✗20-40 | ✓95-100 |
| SEO Optimized | ✗Basic or none | ✓Built to rank on Google |
| Clear CTA | ✗Buried or missing | ✓Above the fold |
| Lead Capture | ✗Contact form only | ✓Forms + AI chat + click-to-call |
| AI Chatbot | ✗No | ✓Books jobs for you 24/7 |
| Looks Professional | ✗Outdated template | ✓Custom-built to sell |
The math is simple.
If your new site brings in just one extra job per month, here's what that looks like across different trades.
Run your free audit. See your real score.
We pull your real Google speed score. No email needed. Takes 30 seconds.
See what we build.
Every site is built to make the phone ring — designed for your trade, your town, and your customers.
The guy down the road is one good website away from taking your jobs.
Every day you wait is another day your bad website sends jobs to someone else.